Those pesky #s, otherwise known as Hashtags, definitely cause confusion.
It’s not surprising, most people associate hashtags with Twitter and if you haven’t got your head around tweeting, hashtags would seem confusing. Thankfully they’re not.
It’s very simple, adding # before the word makes it a clickable link and it groups terms together. So using #recruitment would help anyone searching for #recruitment find your post and it also allows you to find all of the posts containing #recruitment.
Using the right hashtag is important, so I’ve explained how to use them here, and also taken a look at Ritetag, which could prove to be a handy tool.
So now you know the basics, grab this free guide to hear a few of my favourite ideas for using hashtags for sourcing. Be sure to zoom in for the hidden gem I’ve added to one of the photos.
And don’t forget, hashtags are valuable on many more sites than Twitter, including Facebook, Instagram, Pinterest, YouTube and more. Please avoid using them on LinkedIn. Unfortunately you cannot search for hashtags, (or for any organic updates for that matter) on LinkedIn so they’re pointless.
Do hashtags make more sense now? Let me know below.
Ready to reach beyond LinkedIn? Check out the upcoming classes at The Searchologist School, grab some ready made training in The Academy, or get in touch for some onsite or live online Tailored Tuition.