Who Is Katrina Collier?

Chief Searchologist

noun /tʃiːf  səːtʃˈɒlədʒist/ 

Katrina Collier – Founder, Author & Keynote Speaker on Candidate Engagement | Founder of DisruptHR London, Bristol, Glasgow, York & Cambridge.

 

The Searchologist & DisruptHR? 🤔

Katrina is a Gemini so of course her company has two distinct sides focused on her highest values, speaking, being heard and community!

The Searchologist improves candidate engagement through the book, the show and speaking, giving candidates a voice and recruiters a way to be heard. DisruptHR London, Bristol, Glasgow, York and Cambridge, give HR a voice and support #ConncectingHRAfrica and Retrak Charity, giving street kids the chance to be heard.

 

Candidate Engagement

The Searchologist was founded to teach HR & recruiters social sourcing & recruiting and Katrina has successfully delivered training to SMEs and corporates all around the world. In 2018 she pivoted to focus on the problem of candidate engagement because finding people online is easy, there are countless tools and methods to reveal people and contact details… and this is the problem.

Sourcers and recruiters don’t have an issue finding people, they have an issue evoking a response because of the huge amount of recruitment spam! She has penned The Robot-Proof Recruiter, available for pre-order, and delivers keynotes that inspire those in recruitment to change their mindset, #BeHuman, and drastically improve candidate engagement and response rates.

 

DisruptHR

As a typical “Generation X”, Katrina has been ignored by HR so it was with some irony that she has spent so many years training HR and discovering they weren’t as bad as she thought! She soon realised that those HR professionals who are out there breaking rules and improving the world of work, aren’t given the opportunity to speak and that a new platform was needed.

After speaking at DisruptHR NYC in 2016, she brought the Disrupt movement across the pond and she can’t quite believe what it has become – a platform where people have permission to be themselves and share their ideas. London’s HR community clearly needed something new and refreshing and she is truly awed by it each and every time. In 2019, she has brought DisruptHR to Bristol, York, Glasgow and Cambridge.

 

Why work with Katrina?

Katrina Collier challenges conventional recruitment thinking, technology buzzword bingo and anyone who thinks a robot can do what we do! Instead she instills excitement and confidence into HR, recruiters and sourcers, who are encouraged to make better use of technology and engage with potential recruits humanely.

Cutting through the industry hype, she will show you how to put the human front and centre in your social recruiting, how to increase response rates in this candidate driven market, and how to reduce candidate ghosting. It all starts with your recruiter’s mindset.

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